Google is Trying to Tell You Something, Are You Listening?

Google has put so many awesome tools at the disposal of bloggers and small business owners that at times, it’s almost impossible to keep up with them all. Google wants you to succeed with your online endeavors but let’s face it, we all know that they are getting more then their fair share out of the deal too.
Yet, as bloggers and webmasters, when we stop to think about all the perks we get from Google, two things should stand out in our minds above the rest:

1. Google Analytics.
2. Google Webmaster Tools.

   We should all be listening to what Google has to say

   Most of us already know the importance of using Google Analytics and the wealth of information we can discover from checking our stats. Remember how diligently we would check our stats when we first started our websites? I don’t know about you, but I was there every single day, and some days I would look 3 – 4 – 5 times! Back then I was just hoping that I would get 100 visits on one single blog post.
   As time passed, and we started using social media sites like: Facebook; Twitter; LinkedIn; Pinterest etc., we got distracted and spent less and less time checking our stats or even thinking about Analytics.
   In some ways that was a good thing.
   It’s not good to be obsessed with checking stats all the time.
   But let’s not get distracted by those “shiny objects” and forget about why we came here in the first place.
   We all need to set aside a time – maybe once or twice a week – but no less than once a month, to monitor our progress with those two important tools I mentioned earlier (Analytics and Webmaster Tools).